Thông tin giảng viên

 

Ngôn ngữ

Học vấn

2024

Ph.D. in Marketing
Institution: National Economics University, Vietnam

2008 - 2009

Master’s Degree in International Economic and Political Studies
Institution: Pierre Mendès-France University, Grenoble, France

2006 - 2007

Master’s Degree in Engineering International Business
Institution: Faculty of Economics and Management, Institute of International Business and Finance, University of the Mediterranean, Marseille, France

2002 - 2006

Bachelor’s Degree in Business Administration – French Bilingual Training Program
Institution: Hanoi Commerce University, Hanoi, Vietnam

Kinh nghiệm

08/2015 –Present

Company: Posts & Telecommunications Institute of Technology, Thanh Xuan, Hanoi, Vietnam

Position: Give a lecture on Marketing management, Service Marketing, Marketing communication, Brand management, Research Methodology.

03/2016 - 2018

Company: Nexedu Training Corporation – Egroup Education Group, Hanoi, Vietnam

– Develop an online training framework
– Build and link training content (professional courses, soft skills courses)
– Production of courses online
– Online training consultancy for business

03/2014 – 07/2015

Company: Dai Nam University, Thanh Xuan, Hanoi, Vietnam

Position: Give lectures on Administration Management and Research Methodology, Soft skills

01/2015 – 03/2015

Company: International School, Vietnam National University, Hanoi

Position: Give lectures on Contemporary Economic Problems (in French)

09/2009 – 05/2013

Company: Mobilité ET Services Company, VEOLIA Environment Corporation, Grenoble, France

– Directed and controlled the processing and fulfillment of orders fielded customer inquiries and resolved customer complaints.
– Streamline business operations, provide product training to customers, discuss technical aspects about product and oversee marketing campaigns, developed various strategies.
– Developed procedures, establish standards and track shipments to ensure that delivery occurs timely.
– Worked with logistics, transportation, sales and other departments for coordination purposes.
– Maintained business relationship with clients and customers to achieve quality product and service norms by resolving their service-related critical issues.
– Trained sales team for higher performance and helped them in their development
– Established a competitive sales force by offering compensation benefits packages and incentive schemes

Công trình nghiên cứu

2021

The Study of Factors Affecting Vietnamese Consumers’ Intention to Write Referrals on Facebook

Author: Main Author

Published in: Proceedings of the 9th International Conference on Emerging Challenges: Business Transformation and Circular Economy, p. 196, Atlantis Press B.V, Amsterdam, the Netherlands.

2021

Developing and Validating a Scale of Factors Influencing Vietnamese Students’ Intention to Write Referrals on Social Media

Author: Main Author

Published in: Journal of Economics and Forecasting, Issue 27.

2021

Testing the Structure of the Norm Activation Model in Social Motivation for Writing Referrals on Facebook – An Experimental Study of Students in Hanoi

Author: Main Author

Published in: Journal of Economics and Forecasting, Issue 36.

2016

Influencing Strategies Toward Organizational Buying Decisions – An Empirical Study on Vietnamese Enterprises

Author: Main Author

Published in: Proceedings of the 5th International Conference on Emerging Challenges: Partnership Enhancement (ICECH2016), Hanoi, ISBN: 978-604-93-8961-0.

2016

Influence Strategies on Organizational Buying Decisions – A Study of Vietnamese Enterprises

Author: Main Author

Published in: Research project code: 03-VKT-2016/RD-KT.

Kỹ năng

Experience in the production of online training programs.
Experience in the implementation of many international training programs from school
to university.
More than 3 years of work experience in managing sales and client service in France
Experience in developing business opportunities within existing client bases.
A good planner and strategist with proven abilities in accelerating growth and generating customer loyalty levels.
Skillful at monitoring & motivating the workforce to enhance their efficiencies & assist them to deliver quality services to
clients.
Good Relationship Management, Analytical & Communication Skills

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