Thông tin giảng viên
Ngôn ngữ
- Vietnamese
- English
Học vấn
PhD in Marketing from National Economics University.
Master’s degree in Business Administration from the Academy of Posts and Telecommunications Technology.
Second Degree – English Language from Hanoi Open University.
Business Administration from the Academy of Posts and Telecommunications Technology.
Kinh nghiệm
ERIPT, Posts and Telecommunications Institutes Technology
Researcher
Marketing Department, ERIPT, Posts and Telecommunications Institutes Technology
Researcher & Marketing lecturer
Marketing Department, ERIPT, Posts and Telecommunications Institutes Technology
Marketing lecturer
Công trình nghiên cứu
Factors influencing the use of technology-integrated public transport – Grab Bike case study
Author: Main Author
Journal of Finance and Accounting Research, Vol. 09 (170), pp. 33–36. (3/4)
Developing the Science and Technology Market in Vietnam
Author: Main Author
Figures and Events Review.
Identifying Value Creation Activities in the Service Value Chain – The Case of VNPT-Vinaphone Mobile Services
Author: Main Author
Journal of Financial and Accounting Research, Vol. 01 (174), pp. 31–34. (1/1)
Factors affecting the use of technology-based transportation services in Vietnam
Author: Main Author
Journal of Finance and Accounting Research, Vol. 11 (196), pp. 71–73. (1/2)
Building a research model on the direct and indirect effects of perceived age on status-expressive consumption intention
Author: Main Author
Journal of Research in Finance and Accounting, Vol. 11 (196), pp. 74–77. (2/2)
Antecedents of Green Purchasing Intention: A Case Study in Vietnam
Author: Main Author
10th International Conference on Socio-Economic and Environmental Issues in Development, Labor – Social Publishing House, pp. 1026–1038. (4/4)
Service Quality and Customer Satisfaction in Domestic Tourism Services
Author: Main Author
SEDBM 2019 – Volume 2, Pages 11–18. (5/5)
The Impact of Consumer Nationalism on Intention to Use Vietnamese Branded Technology Products – The Case of VSmart
Author: Main Author
Asia-Pacific Economic Journal, Vol. 579, pp. 77–79. (1/1)
The Impact of Consumer Nationalism on Intention to Use Vietnamese Technology Products
Author: Main Author
Journal of Information and Communication Science and Technology, Vol. 1.2021, Pages 46–53. (1/1)
The Impact of Sensory Marketing on Intention to Reuse Airline Services in Hanoi – The Case of Vietnam Airlines
Author: Main Author
Journal of Basic Sciences and Asian Studies, Vol. 4, No. 2, pp. 63–82. (1/6)
The Influence of Cultural Sensitivity and Personality Traits on Online Shopping Intention
Author: Main Author
Asia Pacific Economic Review, Vol. 623, pp. 67–69. (1/1)
Factors affecting information sharing behavior on social networks.
Author: Main Author
Journal of Science and Technology of Information and Communication, Vol. 1.2023, pp. 27–40. (1/2)
Identifying and examining factors influencing young consumers’ intention to purchase functional foods.
Author: Main Author
Asia-Pacific Economic Journal, Vol. 647. (1/2)