Thông tin giảng viên

 

Ngôn ngữ

  • Vietnamese
  • French

Học vấn

2024

Ph.D. in Marketing
National Economics University, Vietnam

2008 - 2009

Master’s Degree in International Economic and Political Studies
Pierre Mendès-France University, Grenoble, France

2006 - 2007

Master’s Degree in Engineering International Business
Faculty of Economics and Management,
Institute of International Business and Finance,
University of the Mediterranean, Marseille, France

2002 - 2006

Bachelor’s Degree in Business Administration – French Bilingual Training Program
Hanoi Commerce University, Hanoi, Vietnam

Kinh nghiệm

August 2015 –Present

Posts & Telecommunications Institute of Technology, Thanh Xuan, Hanoi, Vietnam

Give a lecture on Marketing management, Service Marketing, Marketing communication, Brand management, Research Methodology.

March 2016 - 2018

Nexedu Training Corporation – Egroup Education Group, Hanoi, Vietnam

Develop an online training framework
Build and link training content (professional courses, soft skills courses)
Production of courses online
Online training consultancy for business

March 2014 – July 2015

Dai Nam University, Thanh Xuan, Hanoi, Vietnam

Give lectures on Administration Management and Research Methodology, Soft skills

January 2015 – March 2015

International School, Vietnam National University, Hanoi

Give lectures on Contemporary Economic Problems (in French)

September 2009 – May 2013

Mobilité ET Services Company, VEOLIA Environment Corporation, Grenoble, France

Directed and controlled the processing and fulfillment of orders fielded customer inquiries and resolved customer complaints.
Streamline business operations, provide product training to customers, discuss technical aspects about product and oversee marketing campaigns, developed various strategies.
Developed procedures, establish standards and track shipments to ensure that delivery occurs timely.
Worked with logistics, transportation, sales and other departments for coordination purposes.
Maintained business relationship with clients and customers to achieve quality product and service norms by resolving their service-related critical issues.
Trained sales team for higher performance and helped them in their development
Established a competitive sales force by offering compensation benefits packages and incentive schemes

Công trình nghiên cứu

2021

The Study of Factors Affecting Vietnamese Consumers’ Intention to Write Referrals on Facebook

Author: Main Author

Proceedings of the 9th International Conference on Emerging Challenges: Business Transformation and Circular Economy, p. 196, Atlantis Press B.V, Amsterdam, the Netherlands.

2021

Developing and Validating a Scale of Factors Influencing Vietnamese Students’ Intention to Write Referrals on Social Media

Author: Main Author

Journal of Economics and Forecasting, Issue 27.

2021

Testing the Structure of the Norm Activation Model in Social Motivation for Writing Referrals on Facebook – An Experimental Study of Students in Hanoi

Author: Main Author

Journal of Economics and Forecasting, Issue 36.

2016

Influencing Strategies Toward Organizational Buying Decisions – An Empirical Study on Vietnamese Enterprises

Author: Main Author

Proceedings of the 5th International Conference on Emerging Challenges: Partnership Enhancement (ICECH2016), Hanoi, ISBN: 978-604-93-8961-0.

2016

Influence Strategies on Organizational Buying Decisions – A Study of Vietnamese Enterprises

Author: Main Author

Research project code: 03-VKT-2016/RD-KT.

Kỹ năng

– Experience in the production of online training programs.
– Experience in the implementation of many international training programs from school
to university.
– More than 3 years of work experience in managing sales and client service in France
– Experience in developing business opportunities within existing client bases.
– A good planner and strategist with proven abilities in accelerating growth and generating customer loyalty levels.
– Skilful at monitoring & motivating the workforce to enhance their efficiencies & assist them to deliver quality services to
clients.
– Good Relationship Management, Analytical & Communication Skills

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