Thông tin giảng viên

 

Ngôn ngữ

  • Vietnamese
  • English

Học vấn

2012 - 2014

Master degree in Purchasing and Supply chain Management
Degree issued in: 2014
Institution: University of Westminster

2009 - 2013

Bachelor degree in Business Studies Formal University
Institution: University of Gloucerstershire

Kinh nghiệm

2014 -

Place: Marketing Department, University of Sunderland
Role: Marketing Executive

2016 - 2017

Place: UK Counseling Team, IDP Education
Role: UK Counselor

2017 - 2020

Place: Marketing and Recruitment Department, Elmhurst University
Role: Student Recruitment Manager

2020 - 2024

Place: Marketing and Recruitment Department, Kent Institute Australia
Role: Regional Marketing Manager

2020–Present

Place: Posts and Telecommunications Institute of Technology (PTIT)
Role: Marketing Lecturer

2020 - 2021

Place: IBD@NEU, International School of Management and Economics, National Economics University
Role: Visiting Professor / Tutor in Digital Marketing

2022

Place: Institute of International Training, Thuongmai University
Role: Visiting Lecturer in Customer Relationship Management

2023

Place: Faculty of Management and Tourism, Hanoi University
Role: Visiting Lecturer in Principles of Marketing

2024–Present

Place: Marketing and Recruitment Department, HTMi Hotel and Tourism Management Institute, Switzerland
Role: Recruitment and Marketing Manager

Công trình nghiên cứu

2021

“Better Understanding of Generation Z – An Effective Approach for Brands in Vietnam”
Author: Co-Author
Published in: Journal of Education & Society, ISSN 1859-3917, No. 129 (190), December 2021

“Generation Z’s Technology Habits”
Author: Co-Author
Published in: Journal of Asia Pacific Economic, ISSN 0868-3808 No. 602, December 2021

2022

“Technology Habits of Generation Z in Vietnam”
Author: Co-Author
Published in: Journal on Information and Communications, ISSN 0868-3808 No. 01 (2022), Page 01.02

“Theory of Consumption Values and Consumer Ethnocentrism in Generation Z’s Tourism Consumer Behaviour Research: A Study of Domestic Travel Destination Choice in Context of Vietnam”
Author: Co-Author
Published in: Journal of Finance and Accounting Research, ISSN 1859-4093 & 2588-1493 No.06 (19), 2022

2023

“Factors Affecting the Intention to Use Urban Railway System in Hanoi”
Author: Co-Author
Published in: Journal on Information and Communications, ISSN 0868-3808, 02 (CS.02) 2023, Page 16–26

“The Impact of Short Video Marketing on Social Media on Generation Z’s Purchase Intention”
Author: Pham Thi Thai Quynh
Published in: Journal of Finance and Accounting Research, ISSN 1859-4093 & 2588-1493 No.813 (2023), Page 173–175

2024

“A Review of Network Financial Recovery and Its Regulatory Applications in Financial Systematic Risk Regulations”
Author: Co-Author
Published in: Cuadernos de Economia (Spain), Scopus Q2 (2024), IF 0.986

“The Impact of Online Reviews…”
Author: Co-Author
Published in: Journal of Trade Science, 2024

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